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MVM GROUPBuilding opportunities across Laos and beyond

A brand of MVM GROUP

Pa Daek Sophanua

ປາແດກໂສພານົວ · 索法努阿鱼酱

The taste at the heart of Lao cooking, packed for today's kitchens.

Pa daek, the fermented fish seasoning at the heart of Lao food, in a brand made for homes, restaurants and export.

Brand story

Pa daek is the seasoning that gives Lao food its depth. Families have made it for generations, and it goes into papaya salad, jeow dipping sauces, soups and curries across the country.

Pa Daek Sophanua brings that everyday ingredient to modern shelves under a recognisable brand, so home cooks, restaurants and buyers abroad can find a consistent product.

Concept

Traditional taste, clear packaging. The brand keeps the flavour Lao cooks expect and presents it with labelling in Lao, English and Chinese for shops at home and in neighbouring markets.

What makes it different

A staple of Lao cooking

The base for tam mak hoong, jeow, soups and curries.

Deep, savoury flavour

Rich fermented-fish taste that seasons a whole dish with a spoonful.

Packed for shops and kitchens

Sealed packs for home cooks, restaurants and food businesses.

Ready for export

Labels in Lao, English and Chinese for buyers in the region.

Products

Product 1

Product name and description to be added.

Size to be added

Product 2

Product name and description to be added.

Size to be added

Product 3

Product name and description to be added.

Size to be added

How to use

  1. Season papaya salad

    Add a spoonful to tam mak hoong for its classic Lao flavour.

  2. Make jeow dipping sauces

    Mix with chilli, garlic and herbs to serve with sticky rice and vegetables.

  3. Flavour soups and curries

    Stir into broths, curries and stews while they cook.

  4. Cook before eating

    Unless the label says the product is ready to eat, cook pa daek before serving, and follow the storage instructions on the pack.

Gallery

Where to buy

Retail locations will be listed here soon. Contact us to find the nearest seller.

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Contact the brand

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